INTRODUCTION

A bit about me and my journey + intentions with this course

WHAT IS SEO

How SEO can help people find your creative business

HOW GOOGLE WORKS

How Google reads your website and decides what to show people

UNDERSTANDING KEYWORDS

How to figure out what your ideal clients are actually searching for

BLOGGING

How to create content that brings new people to your website

PRODUCT BASED SEO

How to optimize the pages where you actually sell your products or services

META DESCRIPTIONS

How to write descriptions that help Google—and make people want to click

IMAGE SEO

How to optimize your photos and images so they can be found through search

INTERNAL LINKING

How to connect your website pages and help Google discover more of your content

GOOGLE BUSINESS PROFILE

How to show up when people search for your business locally

GOOGLE SEARCH CONSOLE

How to see what Google is doing with your website and find opportunities to grow

YOUR SEO GAMEPLAN

Create a simple, sustainable SEO strategy for your business